ADVERTISEMENT POLICY

Last Updated: 15 October 2025

Overview

IPOGMPINDIA may display third-party advertisements to support the free provision of information and educational content to our users. This Advertisement Policy outlines our standards, practices, and user rights regarding advertising on our Website.

Compliance with Regulations

Our advertisement practices comply with:

  • SEBI (Investment Advisers) Regulations, 2013
  • SEBI (Research Analysts) Regulations, 2014
  • Advertising Standards Council of India (ASCI) Code
  • Consumer Protection Act, 2019
  • Information Technology Act, 2000
  • Cable Television Networks Rules, 1994 (as applicable to digital media)

Types of Advertisements

We may display the following types of advertisements:

1. Display Advertisements

  • Banner ads, sidebar ads, and text ads
  • Provided by third-party advertising networks (Google AdSense, etc.)

2. Sponsored Content (Clearly labeled)

  • Educational articles or content sponsored by advertisers
  • Clearly marked as “Sponsored”, “Paid Partnership”, or “Advertisement”

3. Affiliate Links (If applicable)

  • Links to third-party services (brokers, demat accounts, financial services)
  • We may earn commission on user actions through these links
  • Clearly disclosed when present

4. Native Advertisements

  • Ads designed to match the look and feel of Website content
  • Always clearly labeled to distinguish from editorial content

What We Advertise

Permitted Advertisements:

  • SEBI-registered brokers and financial intermediaries
  • Reputed financial services and products
  • Educational courses and certifications
  • Technology products and services
  • General consumer products and services
  • Banking and insurance products (from licensed entities)

We DO NOT advertise:

  • Unregistered or illegal investment schemes
  • “Get rich quick” or guaranteed return schemes
  • Pyramid schemes or multi-level marketing (MLM) scams
  • Unauthorized stock tips or advisory services
  • Gambling, betting, or speculative platforms (except licensed exchanges)
  • Adult content or illegal services
  • Products/services that violate Indian laws

Editorial Independence

Critical Principle: Advertisements DO NOT influence editorial content or opinions.

✓ Clear separation between editorial content and advertisements
✓ No advertiser influence on IPO reviews or analysis
✓ No paid rankings or biased recommendations
✓ Editorial decisions remain independent
✓ Transparency in all sponsored content

Advertiser Disclosure

We clearly disclose:

  • Sponsored content and paid partnerships
  • Affiliate relationships and commission structures
  • Third-party advertising networks used
  • Any financial relationships with advertisers

Labels Used:

  • “Advertisement” / “Ad”
  • “Sponsored Content” / “Paid Partnership”
  • “Affiliate Link”
  • “Promotional Content”

Third-Party Advertising Networks

We use third-party advertising services including:

  • Google AdSense: Contextual display advertising
  • Other Networks: [List any other networks used]

These networks:

  • Use cookies and tracking technologies to serve relevant ads
  • Have their own privacy policies (linked)
  • May collect user data for ad targeting
  • Are subject to their own terms and conditions

Users can opt-out of personalized advertising through:

No Endorsement

IMPORTANT: Display of advertisements does NOT constitute endorsement by IPOGMPINDIA.

  • We do not verify or guarantee advertiser claims
  • We are not responsible for advertiser products or services
  • Users interact with advertisers at their own risk
  • No warranty or guarantee is provided for advertised products

Investment Advertisement Standards

For financial services and investment-related advertisements:

Required Disclosures:

  • “Investments are subject to market risks. Read all documents carefully.”
  • SEBI registration numbers (for SEBI-regulated entities)
  • Risk warnings as per SEBI guidelines
  • No misleading claims about returns or performance

Prohibited Claims: ❌ Guaranteed returns or assured profits
❌ Risk-free investments
❌ “Get rich quick” promises
❌ False or exaggerated performance claims
❌ Misleading comparisons
❌ Pressure tactics or urgent calls to action

User Responsibilities

When viewing advertisements:

✓ Exercise due diligence before purchasing any product/service
✓ Verify SEBI registration for financial service providers
✓ Read terms and conditions of advertised offers
✓ Understand risks before making investment decisions
✓ Report misleading or fraudulent advertisements to us
✓ Do not rely solely on advertisements for investment decisions

Advertiser Requirements

Advertisers on our Website must:

  • Comply with all applicable Indian laws and regulations
  • Provide accurate and truthful information
  • Include required disclaimers and disclosures
  • Hold necessary licenses and registrations
  • Not engage in deceptive or misleading practices
  • Respect user privacy and data protection laws

Restricted and Prohibited Advertising

We prohibit advertisements for:

❌ Illegal products, services, or activities
❌ Fraudulent or scam schemes
❌ Unregistered investment advisors or research analysts
❌ Ponzi schemes or pyramid schemes
❌ Adult or explicit content
❌ Tobacco, alcohol (as per regulations)
❌ Counterfeit or pirated goods
❌ Misleading health claims or unapproved drugs
❌ Hate speech or discriminatory content
❌ Illegal grey market trading platforms

Advertisement Screening

While we make reasonable efforts to screen advertisements:

  • We cannot guarantee that all ads meet our standards at all times
  • Automated ad networks may occasionally display inappropriate ads
  • Users should report problematic advertisements immediately

We are not liable for:

  • Content of third-party advertisements
  • Claims made by advertisers
  • Products or services advertised
  • User interactions with advertisers
  • Financial losses from advertised products

Reporting Misleading Advertisements

If you encounter inappropriate or misleading advertisements:

📧 Email: ipogmpindia@outlook.com
Subject: “Report Advertisement”
Include:

  • Screenshot of the advertisement
  • URL where ad appeared
  • Description of the issue
  • Date and time of viewing

We will:

  • Investigate reported advertisements promptly
  • Remove or block violating advertisements
  • Report serious violations to appropriate authorities
  • Take action against repeat violators

Ad-Blocking and User Choice

We respect user choice:

  • Users can use ad-blocking software
  • Premium/ad-free options may be offered in the future
  • Critical Website functionality works without ads
  • No penalty for blocking advertisements

However:

  • Advertisements help us provide free content
  • Ad revenue supports Website operations and improvements
  • We appreciate users who support us by viewing ads

Cookies and Tracking

Advertising networks use cookies and tracking technologies. See our Cookie Policy for details on:

  • How advertising cookies work
  • Opting out of personalized ads
  • Managing cookie preferences

Children’s Advertising

  • We do not knowingly display advertisements targeted at children (under 18)
  • Age-inappropriate ads are blocked
  • Advertisements comply with child protection guidelines

Sponsored IPO Reviews

We DO NOT accept payment for IPO reviews or recommendations.

  • All IPO analysis is editorially independent
  • No company can pay for favorable coverage
  • Objective research-based methodology is followed
  • Any sponsorship relationships are fully disclosed

If future sponsored IPO content is introduced:

  • It will be clearly labeled as “Sponsored Analysis”
  • Distinct from regular editorial content
  • Transparent disclosure of payment relationships
  • Maintained editorial integrity and objectivity

Native Advertising Guidelines

For native advertisements that resemble editorial content:

Required Practices:

  • Prominent disclosure labels (“Ad”, “Sponsored”, “Paid Content”)
  • Visual distinction from regular content
  • Disclosure at the beginning of content
  • No deceptive formatting or placement

Affiliate Disclosure

If we use affiliate links:

“Disclosure: IPOGMPINDIA may earn affiliate commissions from links to brokers, demat account providers, or financial services. This does NOT affect our editorial independence or user costs. We only recommend services we believe may benefit our users. See our full Advertisement Policy for details.”

Affiliate Practices:

  • Transparent disclosure on relevant pages
  • No hidden affiliate relationships
  • User costs are not increased through affiliate links
  • Recommendations based on merit, not commission rates

Changes to Advertisement Practices

We reserve the right to:

  • Modify advertisement types and placements
  • Change advertising partners or networks
  • Update advertisement policies
  • Introduce new revenue models

Users will be notified of significant changes through:

  • Updated Advertisement Policy (with revision date)
  • Website announcements (if material changes)

Advertiser Contact and Partnerships

For advertising opportunities and partnerships:

📧 Email: ipogmpindia@outlook.com
Address: C 4000 Lucknow UP

Advertising Inquiries Include:

  • Display advertising opportunities
  • Sponsored content proposals
  • Partnership collaborations
  • Media kit requests

Limitation of Liability

[Your Website Name] is NOT LIABLE for:

❌ Any losses from products/services purchased through advertisements
❌ Accuracy of advertiser claims or statements
❌ Performance of advertised products or services
❌ Disputes between users and advertisers
❌ Privacy practices of advertisers
❌ Third-party advertising network issues
❌ Fraudulent or misleading advertisements that bypass our screening

Dispute Resolution

For advertisement-related disputes:

  1. With Advertiser: Contact advertiser directly for product/service issues
  2. With Website: Contact ipogmpindia@outlook.com for policy violations
  3. Consumer Forums: Approach consumer courts for unresolved disputes
  4. Regulatory Authorities: Report to ASCI, SEBI, or relevant bodies

ASCI Compliance

We comply with Advertising Standards Council of India (ASCI) Code:

  • Advertisements are legal, decent, honest, and truthful
  • Not offensive to public decency or morality
  • Not designed to take advantage of consumer trust
  • Based on factual information

To report ASCI violations: Visit www.ascionline.in

Government Advisory Compliance

We comply with government advisories on advertising:

  • Ministry of Information & Broadcasting guidelines
  • Ministry of Consumer Affairs guidelines
  • RBI guidelines (for financial product advertisements)
  • IRDAI guidelines (for insurance advertisements)

Transparency Commitment

We are committed to:

  • Clear labeling of all advertisements
  • Honest disclosure of financial relationships
  • Separation of editorial and commercial content
  • User education about advertising practices
  • Prompt response to advertisement concerns

Future Updates

This Advertisement Policy may be updated to reflect:

  • Changes in advertising practices
  • New regulatory requirements
  • User feedback and concerns
  • Industry best practices

Last Revision Date: 15 Oct 2025
Next Review Date: 15 Nov 2025

Contact Information

Advertisement Policy Questions: ipogmpindia@outlook.com
Report Misleading Ads: ipogmpindia@outlook.com
Advertising Partnerships: ipogmpindia@outlook.com


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